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Quick, Easy Converting Landing Pages

  • Written by RichardRichard 9 Comments9 Comments Comments
    Last Updated: March 17th, 2009

    Creating a good landing page can be difficult depending on your skills and knowledge, a method that’s becoming popular is to use wordpress for your landing page. This will not only give you the benefit of being able to quickly get a professional looking landing page up but you can often customize it with a free or premium theme to suit your niche. Not to mention that’s you will have the best SEO optimization and a vast number of plugins ready to install.

    The guys from UBD have created the Affiliate Theme which is the solution to all of your landing page needs. I must admit that I’m pretty keen to get some test campaigns up and running using the software so I’ll provide a follow up post about how I found it – from the half hour or so I’ve been looking around the software it’s pretty impressive.

    Take a look at their promo video to see what Affiliate Theme can do for you:

    I would personally recommend the middle package of Affiliate Theme, a onetime payment of $147 and then you can use it on unlimited domains. You would spend that on a decent premium theme for wordpress alone.

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  1. #1 Niche Affiliate Marketing
    March 17th, 2009 at 8:36 pm

    Richard,

    Today I saw about dozens of affiliates pushing this product on their blogs. What’s the deal with this?

    -G

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  2. #2 J
    March 19th, 2009 at 1:32 am

    Hi,
    I’m just wondering about you keyword groups. How many keywords do you usually use for each campaign initially? Do you try to gather as many as possible with a keyword tool and pay as little as possible for each click, or do you go for the more expensive ones without using a keyword tool?

    Thanks mate,

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  3. #3 Richard
    March 19th, 2009 at 10:30 am

    @ Niche – I guess it’s because it a new product that’s useful. The reason I posted about it is because I purchased it when I read about it on another blog – I get people asking about landing pages so thought people would benefit from it.

    Hey J, I don’t really use keywords tools that much (bar the google one). When it comes to grouping it firstly depends if your working on search or content.

    If it’s search then you want to group them as tight as possible to improve your QS. Don’t cut corners on this step or you will end up paying more per click which brings profit down.

    If it’s content then your adgroups should represent a theme, all related terms go inside one adgroup so that google/yahoo/msn can establish a theme and put you on the most relevant sites.

    Hope that helps.

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  4. #4 Jman
    March 19th, 2009 at 2:46 pm

    That’s seriously a great answer. Thanks Richard, you’re great!

    What are you mostly focusing on regarding LPs? The review style with a few products on one page, one offer page or multiple page websites?

    I’ve heard some of the PPC pros actually get in to the most crowded niches of PPC because they know they can outbeat the competition (and know the niche’s got some serious cashflow going), fe. diet pills, dating and credit cards. How are your approach, do you look for offers that are not in the leading niches, or maybe you see the crowded niches as the niches to make money in? Would love to hear your points in this :) .

    I’ve been around making money on the web for ages, developing and marketing own products, and been doing well. I’m just breaking in to PPC/Affiliate marketing now, and you blog is great!

    Cheers,

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  5. #5 Richard
    March 19th, 2009 at 4:32 pm

    Thanks Jman :P

    Hmm what do I focus on? This is probably going to sound like a text book answer or a method to not ‘reveal’ my approach but it’s true. I usually test with a one page lander to see how it goes. Regardless if it’s profitable I will also try out a review style to see if it does better, some types convert better on certain niches so it’s just a case of trying them out.

    If the campaign is profitable I’ll usually rotate my review style or new approach in as 1/3 or 1/4 of impressions and take it from there.

    Regarding picking niches I don’t actually have a set rule or anything I look for. I think practically all offers have a market – it’s just how you go about it. One good thing about the saturated niches is that you know there is money to be made, and a lot of it. Obviously it will be harder and may cost more to test things out but keep at it and you’l come out on top.

    I guess it depends on how much of a budget you have to play with, for a new starter perhaps it would be more beneficial to start small. Pick 3-5 smaller niches and get them making $50/day in profit. This will give you the experience and confidence you jump into the bigger niches.

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  6. #6 Niche Affiliate Marketing
    March 19th, 2009 at 5:25 pm

    Richard,

    Thanks for the link. Those blogs can used for testing.

    I was wondering If you launch campaigns same way as me. I usually gather broad keywords and set them in their own adgroups. So one keywords per adgroup and the keyword is of broad match type. For there I gather which keywords getting massive hits and which one of those are breaking close to even and so on.

    I also want to add for the people here that Google charges you twice for duplicate keywords. Correct me If I’m wrong. But if you have a adgroup with keyword “online dating sites” and another adgroup in the same campaign with “online dating site” and when someone clicks your ad when they searched for “online dating site”, you get a click registered to both keywords and are charged twice.

    -G

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  7. #7 J
    March 21st, 2009 at 9:26 pm

    Hmm, I see. If you don’t use keyword tools much, how many keywords do you usually end up with initially for a campaign? Do you research the keywords in any special ways, or simply make them up with pure brain power and get going? Many AMs seem to use thousands of keywords, it’s got to a drag…

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  8. #8 Richard
    March 22nd, 2009 at 11:28 am

    @ Niche – yea that’s a good way to go about things. I’m not actually sure about adwords charging you double if you are in that scenario.

    @ J – I usually try to depend on what I know from the niche. I always research it before so I know what I’m looking for and from there its just trial and error I guess and monitoring what’s converting.

    In terms on how many I end up with, it depends how eager I am to get it live. Sometimes I will start a campaign with a few hundred, others a few thousand.

    I honestly couldn’t say which method if best for gathering keywords (I’m going through each method testing which works out better so I’ll keep you updated).

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  9. #9 Heni Handayani
    August 8th, 2009 at 10:21 pm

    Hi…Richard

    Please give me the good tips advertize for affiliate, what good advertize web i should to choice for get great traffic ? I just become affilite, so i still confuse how to advertize my refferal link’s. I am glad if you can teach me, thanks veri much for your help.

    Sincerely,
    Heni

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