I’m Back
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Just a quick post to say I’m back and just about caught up with emails (going through the final few as we speak). I’m sorry if I missed yours, feel free to get back in touch as it wasn’t intentional it’s just I had over 400 sat waiting for me
It was great to have some time away from my computer limiting the amount of work that I can do, with this in mind work wasn’t too far away while I was away. I took my iPod and Sony PRS-505 (eBook reader) with me loaded with some webinars and ebooks related to work which I went through and practically used a whole paper notebook of notes and ideas for things to check into.
Thanks to that my to-do list just about doubled so I have some heavy working sessions comming up to get everything I want done.
The break was actually benficial as it let me think about things without being able to just do them, I’m pretty psyched about getting back into the swing of things.
I had one major set back while I was away, I was always close to emails and stats as I had my iPhone with me so I was checking daily to ensure things ran smoothly. The first week was great, during the second week, I think about 4-5 days from the end my main campaign got slapped it seems and my earnings went from $1,000-$1,500/day profit to $0-$50/day
It sucked but it was a lesson learnt I guess, I’m going to spend this morning/afternoon getting that back on track so that I can finish this month strong. With this happening it reminds me that I’m basising everything on that one campaign pretty much, I need to branch out and work on more things to make it stable. I would rather have 10 campaigns making $100/day than 1 at $1,000/day, this way if one was to die I would only be losing $1,00 profit. Don’t get me wrong it’s great having to only manage 1 campaign but if things don’t go the way you intend it gets messy.
I actually have a couple of ideas that I will be working on outside of PPC affiliate marketing to add other streams of income (hopefully), I will reveal more when I get futher down the line
Another thing I learnt was that I need a backup plan if I’m away and things go wrong again, either take my laptop with me for emergencies or teach someone the basics of how things work so that they can become a short term solution until I get back. I will have to thing that over.
PS – Aprils stats will be posted next week at some point, hopefully Monday & Tuesday if I get time
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May 15th, 2009 at 2:18 pm
Welcome back Richard!
I might just have the right solution for you, so you can scale up without investing more of your own time.
I have been outsourcing internet marketing related work to 2 people I have hired full-time, abroad, for $650 per month for the 2. They are reliable and my work gets done. That way I can concentrate on generating new business ideas and have them implement it.
If you want to learn more about it, simply shoot me an email & I will give you more details.
Cheers
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May 15th, 2009 at 3:27 pm
Nice to hear you back . i read all of your post.learn a ton. i am now applying them on my campaign.thanks
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May 15th, 2009 at 7:15 pm
hi Richard. great to know your back. same with john, I read most of your posts (like everything
) and I have learned a lot. Thanks for the information.
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May 16th, 2009 at 5:14 am
I would be willing to keep an eye on your campaigns while you’re away if you’re willing to teach me a thing or two about affiliate marketing. I work professionally in paid search and am very interesting in learning more about affiliate marketing.
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May 16th, 2009 at 5:26 pm
Should i open a blog ? Looks everyone have a blog
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May 16th, 2009 at 5:26 pm
Should i open a blog ? Looks everyone have a blog.i am afraid i have no time to maintaim
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May 16th, 2009 at 7:36 pm
Richard,
Great to hear you’re back. Sounds like it was a great time.
Any idea on why your campaign was slapped? Did the ad network just decide one day that it wasn’t quality? The idea of that sends chills down my spine. Especially since reading your blog it’s obvious you take extreme care with your campaigns.
If you could provide some thoughts on why that happened to you, what you’ve learned, and how you’ve corrected it, I would be grateful. I think that situation is a nightmare for anyone doing PPC marketing.
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May 17th, 2009 at 6:06 am
@ John – Starting a blog could help you reach out and network with people in the same industry which is a great thing (part of the reason I started this). My main reason was to pretty much just document what I do and make each month so I can look back in X years and see what I was doing.
I don’t have much time these days to post often but now I’m back I will try to rotate it into my work load.
@ Upstarty – I haven’t got a clue, looking into the issue and it may not be a slap – more of an issue with my bid prices and competitors outbidding me, more on that soon
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May 17th, 2009 at 11:52 am
Richard, in the context of your post what does a Google slap mean? Has it to do with the quality score for your ads?
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May 17th, 2009 at 3:04 pm
@ Gary – A slap is when Google, Yahoo or any of the search engines decides your campaign isn’t related or of poor quality. They basically drive up your CPC and reduce impressions – you will see your quality score drop significantly too, there are ways to avoid it which I may do a post about soon.
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