I have decided to take a look into Clickbank to see what kind of things they have to offer, as you may know they have products for pretty much anything so there is definitely money to be made with them.

I began by picking out 3-4 products that to me seemed pretty good and believed I could market to the right audience to make a profit. 2 days ago I spent the day launching the first of them as it had very little competition for its main keywords which struck me as odd but also excited me.

I launched a campaign in both search and content and let it run the full day (just checking that no keywords were exploding my budget which I set to $150/day each). Having pretty much blown through that budget both days I managed to get a grand total of 3 conversions!!!

All of the keywords that I chose appeared to be very on topic and relevant, the quality score was good (I direct linked it) and the clicks were about .25-.30 cents each on average. After trying to think what the problem was, I figured it was the actual product sales page that wasn’t converting as good as I need for my keywords – I have paused that one and moved onto the next one.

Below of the things I have learnt from this that may help others starting with clickbank:

• Regardless how much money you have to put into this, always set a budget of $50-$100/day per campaign. I am using $50 for the time being because if I spend $50 a day in adspend and have very little or no return I will have to look into either pausing it or removing some of the keywords that are not performing.
• Don’t get upset if the campaign fails, everyone I’ve spoke to and every source I’ve read about Clickbank says that some products simply don’t work – it could be down to the sales page, your keywords, your ads or simply no market for it.
• Expanding from the point above, don’t spend too long creating a landing page (if used) for a product, you could create a template and just fill in the blanks for the different products.
• See what your competition are doing, clickbank doesn’t reveal a great deal of information compared to other networks where you can ask for eCPC’s and conversion rates, you have gravity but from my understanding that just means how much of the product is being sold (the higher the gravity the higher volume of sales it has). If you can find other affiliate sites are they using a landing page? Direct linking? A theme in ad copy? Things like that.

I am just in the process of uploading another product to see how that does so I will keep you updated on the performance of that.