When you have launched a campaign you have to focus on the performance, especially in the beginning so that you can delete any keywords that are performing badly in order to increase the profit.

If you have a number of ad groups this can be a very laborious task and take a significant amount of time, however, it doesn’t have to!

When you log into your YSM account you will see the tabs at the top of the page, if you click on ‘Campaigns’ and then the ‘keywords’ link underneath it you will be presented with all of the keywords you have in that account.

Click on ‘advanced search’ and go down to campaign name, click the drop down box and select ‘beings with’ and then enter the first few letters/words of your campaign. This will filter the keywords so that only the desired campaign is showing.

Once you have done that you can sort them all by impressions, clicks and CTR and perform your tuning process. Believe me it saves a great deal of time when you are following the same method for each ad group.

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