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CPA: Campaign #1 Day 7

  • Written by RichardRichard 11 Comments11 Comments Comments
    Last Updated: September 17th, 2009

    I’ve pretty much let this campaign just gather data over the last week stepping in yesterday to make some bid changes based on current performance. I have actually gone over the $500 budget I set for each campaign but that’s because it is showing potential in my opinion. I had my first profit day yesterday so it looks like the bid changes were effective in bringing the avg CPC down enough to swing a profit.

    Here are the results from yesterday:

    Impressions: 5,866
    Clicks: 88
    CTR: 1.50%
    Avg. CPC: $1.21
    Avg. CPM: $18.13
    Total Cost: $106.34
    Revenue: $128
    Profit: $21.66
    ROI: 20.37%

    Landing Page CTR: 47.31%

    Overall this campaign is still in a loss but I’m going to review the effect of my changes tomorrow and then tweak again to try and improve performance.

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11 Comments
  1. #1 Adam
    September 17th, 2009 at 1:37 pm

    Did you try to promote the CB products Richard?Thanks for letting us know the progress :)

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  2. #2 alex
    September 17th, 2009 at 1:48 pm

    Nice update, i have really been enjoying these.

    Keep up the good work bud!

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  3. #3 Richard
    September 17th, 2009 at 1:54 pm

    @ Adam – I just actually launched my first one.

    @ Alex – thanks :)

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  4. #4 Juice
    September 17th, 2009 at 2:40 pm

    did not know clickbank does cpa

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  5. #5 Richard
    September 17th, 2009 at 2:56 pm

    @ Juice – They don’t. I am doing a case study of trying out 5 clickbank products and 5 cpa offers to see which works best for me.

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  6. #6 Roman
    September 17th, 2009 at 4:00 pm

    CPA stands for cost per action or am I getting something wrong?
    What does it mean in regards to affiliate marketing?

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  7. #7 Jimmy Tang
    September 18th, 2009 at 9:10 am

    Richard,

    I’m confused. Weren’t the campaigns that you had so much success with, CPA campaigns?

    Jimmy

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  8. #8 Richard
    September 18th, 2009 at 11:54 am

    @ Roman – Yeah it’s cost per action, you get paid per action :)

    @ Jimmy Tang – Yeah there were, just that things have gone abit down hill these last few months for my main campaign so I’m seeking alternatives to try keep it more stable.

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  9. #9 Ari Lestariono
    September 20th, 2009 at 5:16 am

    Hi Richard,
    Thanks for sharing, can you share with us, what kind of method too tweak and testing to improve the revenue??thx in advance

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  10. #10 Ari Lestariono
    October 25th, 2009 at 2:25 pm

    Great work man!Please share with us how many keywrds in your campaign?

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  11. #11 Bilwa
    May 18th, 2010 at 8:56 am

    I want to know how the cpa campaign works.
    Can you please help me in that

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