Just thought I’d do a relatively quick post after a chat with a good friend of mine, Paul from Inspired Money Maker – I actually fell victim to this the other day and was meant to post something about it because it can ruin a campaign without any explanation.

Most internet savvy users use Fire Fox nowadays because of all the perks and plug-ins you can have to make life easier.  The problem arises when you don’t bother to check you’re landing pages in a number of internet browsers – Internet Explorer especially. 

If you use prosper202 then you can quickly identify what browser the majority of people are using, I’ve taken a few minutes and watched the ‘spy’ mode and found out that most of the people visiting my landing page use Internet Explorer – however about 1 in 15-20 use Fire Fox.

Others such as safari and opera are near to 0 so they are not a huge concern (although each visitor is a potential conversion )  Just imagine if I coded my landing page in and only checked it in Fire Fox and there were a number of cross browser errors in Internet Explorer, I would be throwing money away as they would mostly likely just hit the back button.

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