With the first few months of January being awkward due to cash flow I was eager to see how February turned out as the last couple of weeks in January improved significantly. The trend kept up last month and I continued to beat last month’s performance by a fair bit – not only that but my costs dropped significantly improving my ROI. I guess that’s because the campaign quality score is increasing, I have noticed my CTR improving slightly which is bringing down my average CPC whilst traffic is increasing.
I finally managed to break into the 5 figure profit/month barrier
Revenue = $25,647.01
Spend = $14,379.92
Profit = $11,267.09